Joel Krings
Owner & Head Trainer

Joel discovered his passion for personal training & wellness in high school, designing and implementing fitness programs for several of his friends. Realizing a career in the Health & Wellness Industry would be a rewarding path for him, Joel began his education in the Kinesiology Department at the University of Wisconsin Eau Claire. After interning with Health Fitness Corporation at the Best Buy Corporate headquarters, Joel decided to go into business as a personal trainer. In that role, Joel has worked with a multitude of clients, getting results with anyone who is willing to put in the effort to improve health.


  • Bachelors Degree in Kinesiology from the University of Wisconsin Eau Claire
    Emphasis in Exercise Management
  • Certified with the National Institute of Health Science
  • CPR, AED, and First Aid certified through the American Red Cross
  • Over 5 years experience in the Health and Fitness Industry
  • Advanced experience training people from all walks of life
  • Knowledge and experience in dealing with a multitude of injuries and health concerns
  • Competitive Bodybuilder and Powerlifter